Media Visits


We welcome visits by media representatives on assignment and are glad to provide assistance to make your job easier. Please contact the Keystone Communications Department at the earliest possible date to schedule a visit. To help us provide you with the best possible service, we ask that you follow the subsequent steps.

We’ll need to know: 
 
  • The purpose of your visit
  • Your media affiliation
  • When and how long you plan on visiting
  • What assistance you’ll need from us
Please note the Keystone Team will do our best to accommodate your dates, but there may be times when our resorts are already booked. We typically require a letter of assignment on company letterhead from your editor, publisher, news director or producer that includes a date when your piece is expected to run. We also ask that you send your story once it has been published. 

Let us know if you’re interested in visiting more than one of our resorts - Vail, Beaver Creek, Breckenridge, Keystone, Heavenly, Northstar and Kirkwood. We want to help you make the most of your trip. 
 
Complimentary Lift Tickets
Complimentary lift tickets for up to three days may be issued to media on assignment and is subject to executive approval and availability.

We require that you make lift ticket requests at least one week in advance to the appropriate Resort Communications Manager and please keep in mind that all lift ticket requests require executive approval. Unfortunately last minute requests may not be approved.

Due to the large volume of visiting media, we cannot offer complimentary lift tickets to your spouses, significant others, children or friends. And, due to the large volume of visits by media on assignment, we cannot offer complimentary lift tickets to media on vacation. We may, however, be able to offer a limited number of discounted lift tickets for up to three days (subject to approval). Please contact the communications department if you'd like to request any lift tickets before you leave on vacation (at least a week in advance): verification of employment with a media outlet may be required plus additional information. Please be aware that all requests require executive approval. 
 
Complimentary Lodging
Depending on availability, budget and communications team/executive approval, we may be able to provide complimentary or discounted lodging for a limited time for visiting media who are on assignment. Please contact the Resort Communications Manager at least three weeks in advance. 
 
Holiday or peak periods
At Vail Resorts, providing the best experience for our guests is paramount and therefore, we do not offer complimentary media tickets or host media during peak periods including Thanksgiving, Christmas, Martin Luther King Jr. Weekend, President's Weekend and Easter. Please give us at least three weeks notice if you plan to visit during a peak time and we will do our best to assist you with finding a media rate for lodging. We may be able to offer discounted media lift tickets for up to three days during this time as long as it doesn't coincide with one of our black-out dates, your request meets our guidelines and the request is approved by the communications team in advance. Please contact us if you have questions.

Filming and Photography
Filming and photo shoots require additional approvals and may require Forest Service permits and proof of insurance. Please contact the appropriate Resort Communications Manager at least three weeks in advance.

Media Contacts
Sara Lococo, slococo@gmail.com
Shayna Silverman, shayna.b.silverman@vailresorts.com